Dragonfly Print Development

The Becoming Her print began as a hand-drawn dragonfly sketch, chosen for its life cycle — from an unseen existence underwater to emergence and flight as a visual metaphor for a woman's journey through transition into confident self-expression. The dragonfly is the visual language of the collection; "Becoming Her" is its thesis.

From Sketch to Textile Repeat

The hand-drawn motif was refined into a digital illustration and developed into a seamless repeat, with controlled scale, spacing and boundary alignment to ensure a consistent rhythm across the textile surface. Production artwork was finalised in two orientations (36×58" & 58×36) at 300 dpi, then supplied to the textile printer for sublimation printing by the metre.

Colour as an Emotional System

The same motif was rendered in soft and stronger Pantone-referenced colourways, expressing different emotional registers softness and transition versus confidence and self-assurance rather than assigning one colour to one "stage" of womanhood. The constant motif represents transformation; the shifting colour relationships let that transformation read differently across the collection.

Nuture

Tenderness and Reflection

Express

Joy and Vitality

Explores

Tenderness and Reflection

Become

Confidence and Self-assurance

Owns

Boldness and Self-expression

From Textile to Garment

The repeat was printed onto fabric by the metre before construction, so the print functions as part of the textile itself rather than a decoration applied afterward carrying the design from hand-drawn concept through digital repeat, colourway development and production artwork to finished garment.

The print is therefore the visual and emotional framework of Becoming Her: one motif, systematically developed through repeat, scale and colour to trace a woman's journey of becoming.

Development Range

Prior to finalising Champagne Bloom and Midnight Becoming, the dragonfly motif was tested across a wider Pantone-referenced colour range including warmer rust and citrus-toned combinations — to establish which relationships best carried the collection's emotional arc. This iterative colour testing confirmed the final two colourways as the strongest expression of the transition-to-confidence narrative at the heart of Becoming Her.

LET'S DO SOMETHING TOGETHER